What is an IPO? (Investing in Stocks Before They Go Public)

An Initial Public Offering (IPO) is the “grand opening” of a company to the stock market. It transforms a private company (owned by founders and VCs) into a public one (owned by anyone with cash). While IPOs often generate massive buzz and “pops” on day one, they are dangerous for retail investors. Most regular people cannot buy at the “Offer Price”; they must buy at the “Market Price,” which is often much higher. Here is how the process works and why you should watch the “Lock-Up” date.

BMT Investing Team BMT Investing Team · 📅 Feb 2026 · ⏱️ 5 min read · INVESTING › BASICS
Lock-Up
180 Days
Insider Sell BanRule
Price
Differs
Offer vs. Market PriceFact
Risk
High
Volatility on Day 1Warn

1. The Rule: Offer Price vs. Opening Price

This is the biggest misunderstanding in IPO investing.

The Two Prices
1. Offer Price (e.g., $20): The price big banks and VIP clients pay before the market opens. Regular folks rarely get this.
2. Opening Price (e.g., $40): The price the stock actually starts trading at on the exchange.
The Trap: You see “IPO at $20” on the news, place a market order, and end up buying at $45 because of the “Pop.” You are instantly down if it corrects to $30.

2. The IPO Lifecycle (Checklist)

From a founder’s dream to your portfolio, here is the path.

Stage Action Can You Buy?
Roadshow Executives pitch to Wall Street banks to build interest. NO
Pricing Night Final “Offer Price” is set. Allocations given to VIPs. Rarely (Some brokers allow it)
Listing Day The “Opening Bell.” Stock trades on NYSE/Nasdaq. YES (At Market Price)

3. Timeline: The “Lock-Up” Cliff

Buying an IPO is risky, but holding it through the Lock-Up Expiration is dangerous. Here is why prices often crash 6 months later.

Time Since IPO Insider Status Price Impact
Day 1 – 179 Locked
Supply is Artificialy Low (Price Stable)
Day 180 (Expiry) Unlocked
Flood of Selling (Price Drop)
Year 1+ Normal
True Market Value Discovery
Planning Note
If you are interested in a newly public company, it is often safer to wait until after the 180-day lock-up period expires. This allows you to see if the business stabilizes after the insiders have cashed out.

4. Strategy: “IPO Access” Programs

The game is changing slightly for retail investors.

  • The Old Way: Only millionaires with Goldman Sachs accounts got IPO allocations.
  • The New Way (2026): Brokerages like Robinhood, SoFi, and Webull offer “IPO Access.” They get a small slice of shares to distribute to users at the Offer Price.
  • The Catch: It is a lottery. Also, if you “flip” the shares (sell immediately) for a quick profit, these brokers may ban you from future IPOs (the “Flipping Policy”).

5. Warning: The “Hype Cycle”

Don’t believe the prospectus blindly.

⛔ The “Unprofitable” Trap

Many tech companies IPO while losing millions of dollars.

  • Why: They need your money to survive. An IPO is often an “exit strategy” for early investors, not an entry point for value.
  • Stat: Historically, 60% of IPOs trade below their offering price after 5 years. Boring, established companies are usually safer IPO bets than “the next big thing.”

6. Frequently Asked Questions

What is a Direct Listing?
Unlike a traditional IPO, a Direct Listing (like Spotify or Slack did) creates no new shares. Existing employees simply start selling their shares to the public. There is no “Offer Price” and usually no “Lock-Up” period.
What is a SPAC?
A “Blank Check” company that IPOs with no business, just cash. It then merges with a private company to take it public. SPACs are generally riskier and more volatile than traditional IPOs.